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Ecommerce Shipping: Which Courier Should I Use?

Ecommerce Shipping: Which Courier Should I Use?

By Mike Reilly, November 29th 2020

Choosing courier and delivery services for your business can be complicated, there's more to consider than price: will one delivery service meet yours and your customers' expectations? It also provides you the opportunity to boost customer satisfaction and maintain your reputation

Delivery, simply has to be the right fit because it provides many opportunities. Here, we explain how to choose the right courier and delivery service for your online business.

How To Choose The Right Delivery Service 

Before you decide which courier, or couriers, you're going to work with, ask yourself a few questions. They will help you realise what's important to your business and customers and narrow down your final courier choice (there's lots of delivery services to choose from out there!)

  • How big are your parcels?
  • How heavy are your parcels?
  • How quickly do you need your parcels to arrive?

Figure out what is important for  your customers too. For example, what information do they need and expect from tracking updates? Offer support when deliveries don't go as planned. Find out the importance of delivery for your customers here, it also explains how you can improve your delivery experience.

If you'd like us to advise you, these are the very basic questions we'd ask too, as well as some about your company and products. 

If you'd like us to help you choose the right delivery partner, sign up to Despatch Bay and we will get in touch.

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The answers to these questions will help you decide which couriers and delivery services are on offer to you. From here, you can research facts, figures and reviews to help you make a final decision. 

Being Adaptable Is King 

No business' delivery requirements are too complicated for Despatch Bay! We work with thousands of different businesses, all with different needs – some which change weekly. That's why we work with different couriers and give you access to their parcel services.

You won't need to complete a shipping profile, we don't want to put you under any pressure.

When businesses need a second courier to send different products or even a third courier for international shipping, they think they won't get the best rates due to splitting their parcel volume. Sometimes this is true, but not with Despatch Bay. 

Your rate is dynamically calculated every month so it's completely tailored to you. This means that you're always on our best rate! It doesn't matter how you split your volume between our partnered couriers, it's all taken into consideration.

There are many benefits of using multiple courier services: 

  • Always have a fallback plan if a certain courier service becomes unavailable
  • Meet the different needs and expectations of your business and your customers 
  • Just prefer working with one or two particular couriers? Then the choice is yours

No matter how complicated you think your delivery needs are, and as your business grows and needs change, Despatch Bay adapts to your changing needs too.

Extra Features 

As well as giving you access to over 100 different parcel services, you also get access to these too – at no extra cost! 

Marketplace Integrations 

Enjoy the time-saving and stress-busting benefits our handy marketplace integrations will bring, starting with managing all of your orders from one place! 

Dedicated Support Team 

Our support team is there so you can get back to doing what you do best. They'll solve your customers delivery queries and speak to couriers on your behalf. 


In summary, choosing which courier is going to deliver your products is a very important decision for your online business. Despatch Bay can help you make it and support you along the way, with our time-saving features and support team. We look forward to working with you soon!

Feeling inspired? Join thousands of other UK businesses who ship their parcels with Despatch Bay.

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